The United States market has always been a favorite for launching the products and testing the response as the market Is highly favorable and allows a wide audience to test the response to the product I’d rather say a more diverse audience to be more precise.
As new and new firms enter and leave the US market every day, there is no big deal when any luxury brand makes its debut in the United States’ markets. Falconeri, the Italian luxury cashmere brand owned by the Calzedonia Group, opened its American flagship and marked its entry to the diverse American market, at 101 Prince Street in SoHo, one of New York’s most famed shopping neighborhoods with luxury brand stores. Falconeri’s announcement came in in the last week that it was officially entering the US market with a lavish celebration at the flagship with an appearance by model Irina Shayk who is a sensation in the glamour industry, whom the brand partnered with to introduce the brand stateside. The brand has high hopes from the market as its famous cashmere products are one of their kinds, and the United States has a huge audience for such fashionable products and a special place in the market for luxury brand domination that has quite a competition to achieve and earn that place.
This new entry to the markets of the United States can prove a challenge to other luxury fashion brands as the company comes from the Italian lands, which are known for the birth of major fashion giants in the global fashion world.
Tags : United States, Falconeri, Fashion Scene,