How investing profitably on the Addressable Technology can change a marketing purchase

Occasionally it is difficult to decide if your marketing plan is actually worth the capital involved. How to decide that you are conveying the correct appropriate to the appropriate customer despite, when, how or where they watch Television?

For a rising number of marketers, one specific plan is providing a solution. This is known as addressable marketing.

DISH Media has re-produced and re-explained addressable marketing in....