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Promoting brands on social media? The ad regulator is watching

Published On 11 Oct 2019 11:18 AM


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Across Facebook, YouTube and Instagram, many social media influencers hawk food, garments, and phones, which may be unknown to their followers that the posts are acquired. the toast of brands that are chasing that bit of believability missing in celebrity endorsements. And now, the advertising regulator has taken note.

The Advertising Standards Council of Republic of India (ASCI) is functioning on revealing norms for social media inf....


Tags : facebook, instagram, social platform,
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