A toothbrush and it is intelligent? Unbelievable. But Oral-B is bringing the innovation in the domain of dentistry and embedding artificial intelligence into the toothbrush. The company has created smart brush with more than 2000 brushing behaviours to gain exclusive insights about brushing habits around the world. After analysis it was found that every person has unique brushing style just like your retina of the eye as well as unique thumb print. Once we have this information and intelligence, then it can be be used to guide the user with optimal care to maintain healthy teeth.
“By recording consumer behaviour across 60 countries, deepen our understanding. Then the company was able to design products that help guiding consumers to build healthier brushing habits,” said vice president, Carlos De Jesus. “Named as The GENIUS X is company’s first, and important step into next generation oral health. It is well known that oral hygiene is a gateway to overall health of all mankind. It is very important to innovate devices that help people to monitor and support their self-care at home.” Research has shown that, most people use either greater pressure, do not brush for long enough time or miss specific region of the mouth. GENIUS X is designed to solve this problem, that uses sensors to achieve the outcome. By monitoring pressure, keeping record of brushing time, and recording the brush’s location and orientation Artificial intelligence can guide correctly to the user. Further, data is sent to the Oral-B app, which leverages the GENIUS X AI algorithm to identify in real-time where users are brushing their teeth.
Tags : Artificial intelligence, GENIUS X,